As you know marieshoes.com features authentic Canadian moccasins. We consider as precious, nature and the natural world from which our products are made. We stand beside fellow denizens of this planet in protecting our environment and world as we know it. To this end we are blogging tips on everyday things that we can do to put the halt on global warming and it's irreparable change to our environment.
- Tip #1 - Park The Car....not all the time....but consider taking the bus or rail, catching a lift (or giving a lift) to a friend, or - Lord help us - "w.a.l.k"!
We are encouraged by a recent VanCity Trust, British Columbia (Canada) initiative....they bought 45 brand-new red bicycles and gave them away - free - to anyone who wanted to ride to work/school/or just ride. The recipients were asked to utilize the 'free transport' for two weeks and pass them on to any other citizen of their choosing. In other words the bikes were given to society, an investment never to be seen again by the company.
Never to be seen again?, physically yes, but felt.....the verbal ripple just keeps on going. This sort of positive message and initiative will impact the onslaught of global warming. If reproduced in every community it's cumulative effect? well, immense!
The rib is - the cost of purchasing 45 bikes and giving them away (a good-news story snapped up by print and tv media alike) was "far less" than a 12-second prime time tv ad.
Let's encourage that sort of advertising!
Quote of the Day:
"The first rule of tinkering is to save all the parts."
No comments:
Post a Comment